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Showing posts with label Globalisation. Show all posts
Showing posts with label Globalisation. Show all posts

Blogs That Interest Inhabitants Of A Specific Country May Use The Webmaster Tools "Geographical target" Setting

People who publish blogs which are relevant to a specific country may be able to focus search engine attention, for their blog, and better target readers in the country in question.

Google Webmaster Tools provides the "Geographical target" setting, which lets a blog owner select a single country. The setting increases search engine attention, for their blog, in the country selected.

If you are logged in to Google Webmaster Tools, for a given blog, find the "gear" icon in the upper right corner of the dashboard display.

From the drop down menu behind the "gear", select "Site Settings" - and "Geographical target" will be right there, in front of you. Click on "Target users in:", then select the appropriate country, in the pull down menu.

The list of countries, presented to you, appears to be rather complete. The list appears to be alphabetically sorted in the English language, as most of Webmaster Tools appears to be presented.

It's likely that your potential readers will be located using geolocation, so you should allow for some inaccuracies, in targeting specific readers. Readers who are located in regions close to national borders may appear to be located on either side of the border. Only one country can be targeted.

Note that this setting is not related to any Blogger dashboard settings, such as "Language" or "Time Zone", in "Language and formatting".

Also, note that the usefulness of this setting, like other search engine features, will depend upon your efforts in properly publicising the blog. Publicising the blog is still dependent upon your efforts - this setting, when used, simply focuses your efforts towards a single country.

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"go.blogger.com", And SMS Based Blogging, Has Been Deprecated

We're seeing a few queries recently, in Blogger Help Forum: Something Is Broken, about a little used option in mobile blog publishing.
Is "go.blogger.com" down? I'm trying to claim a mobile token, but having no success.
This blog owner, like a few others, is trying to use a dying Blogger feature.

"go.blogger.com", and MMS / SMS, was the Blogger solution for blog publishing using "mobile" phones, provided several years ago.

SMS is a protocol used for sending text messages between computers, that was used on "mobile" phones, before most "mobile phones" became just pocket sized computers using "cellular" (3g, 4g, etc) networking.

You can think of SMS as the original "Chat" protocol, used before cellular Internet service became the normal communications service.

With the gaining popularity of using "smart" phones with cellular service, most people will publish blogs using either a browser on the phone, email (and "Mail-To-Blogger") on the phone, or (for supported phones) the "Blogger" app.

Recently, I asked Blogger Support if "go.blogger.com" and SMS based blogging had any future. The reply was bleak.
So that feature has been deprecated.
Basically, Blogger has moved onwards - and is trying to support mobile blogging using modern equipment and services.

Even when people in the USA were using "go.blogger.com" and SMS for blog publishing, SMS was a constant problem. SMS is a proprietary protocol, provided by various phone carriers, over the individual cellular networks.

Even with SMS in the USA, years ago, there were some cellular services providing SMS, that did not work with Blogger. SMS outside the USA is worse - and globalisation of Blogger made this a problem.

Nowadays, not every cellular service provides SMS. Most cellular Internet providers focus on regular Internet service. If you want to "chat" with somebody, you use a normal "chat" client like GTalk - or now, Google Hangout.

If your "smart phone" (or mobile computer) supports email over voice, you can use Mail-To-Blogger. If not, you'll need a modern and supported phone, with cellular Internet service - if you want to publish your blog using your phone.

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