bollywood latest news

The carrier said the Active Matrix Organic Light Emitting Diode display, better known as AMOLED display, would appear in high-end devices packed with rich multimedia features. Boasting a range of advantages over screens based on Liquid Crystal Display technology, the AMOLED technology can produce high brightness and contrast for vivid and clear images. It gives the display faster response time and is not susceptible to the influence of external environment, particularly low temperature. Additionally, it surpasses LCD with its better battery performance, as such screens do not need backlight. All these features make AMOLED well qualified to replace LCD.

Nowadays, most cell phones still have LCD screens since AMOLED screens are relatively new and the initial manufacturing costs are higher. But Sprint is confident in launching the technology development as customers are increasingly buying advanced handsets for multimedia features like steaming video and web browsing.

"The vibrancy of the screen is world class," said David Owens, Sprint Director of Customer Acquisition. "Consumers are willing to pay more as long as they're getting value."

The company plans to deploy the technology in Samsung’s high-end line-up, not across its portfolio. Such phones are expected to be available for customers sometime in 2010.

Currently, the only AMOLED Samsung handset available in the U.S. market is the Samsung Impression released by AT&T, the nation’s second largest mobile operator, in April 2009. The No.1 carrier Verizon will also start selling the Samsung Omnia II in late August, which sports a large 3.7-inch AMOLED display. It is also rumored that the Samsung Galaxy GT-i7500, the first Andriod-powered phone of the handset maker, will be launched in the States later this year.

With Sprint’s entry to the field of AMOLED phone with Samsung, the potential for further development of this technology will probably continue to grow.