NPD Group Sees Rapid Growth in U.S. Smartphone Market
Sales of smartphones continue to grow against all other handsets in the U.S., as prices of these advanced phones are becoming more competitive, according to leading market research firm The NPD Group.As shown by statistics from NPD, smartphones sales in the U.S. represented 23% of all handset sales in Q4 2008, almost doubling the 12% recorded in the same period of 2007. Half of these are touchscreen phones, such as the BlackBerry Storm (9530), while 70% of them offer QWERTY keyboards like the LG enV2 (VX9100).
NPD reported that more smartphone users opt for high-speed data network nowadays. Nearly two-thirds of all smartphones now operate on a 3G network, up from just 46% a year ago.
As competition heats up, carriers are expected to further cut prices and offer more special promotions to raise their competitiveness. Many popular smartphones like Sprint’s Palm Pre and T-Mobile G1 have set their prices below $200 on contracts.
Market leader iPhone has also joined the battle by selling its newest 16GB iPhone 3G S, which was launched on June 19, at $199. Moreover, right before the launching of iPhone 3G S, Apple Inc. has halved the price of 8GB iPhone 3G to a breakthrough price of $99, which will probably trigger strong sales growth.
Tags: Cell Phone Accessories, Bluetooth Headsets, Stylus, Holsters, BlackBerry Storm 9530 Accessories, LG enV2 (VX9100) Accessories, Palm Pre Accessories, Apple iPhone 3G S Accessories, Apple iPhone 3G Accessories
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